The State of Supplements: U.S. Market Nears $70 Billion The U.S. supplement market is thriving, reaching $69.3 billion in 2024 with a 5.2% annual growth rate, according to Nutrition Business Journal. As consumers lean into preventive wellness and healthy aging, demand is rising for clean-label, fitness-focused, and nutrient-dense products. Sports nutrition led growth by category […]
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The Rise of Organic Gummies in the Supplement Industry Organic gummy supplements have rapidly grown in popularity, offering a tasty, easy-to-take alternative to traditional capsules. As more consumers prioritize clean-label products and transparency in sourcing, certified organic gummies are becoming a preferred option.Unlike conventional supplements, certified organic gummies are made with non-GMO, pesticide-free ingredients and […]
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Certified Organic vs. Conventional Supplements A major trend shaping the supplement industry is the increasing demand for certified organic supplements over conventional alternatives. Consumers are prioritizing natural ingredients, sustainability, and transparency, leading to a surge in organic supplement sales. Consumer demand for organic supplements is at an all-time high. Sales Volume: Organic vs. Conventional Supplements […]
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