OSM Industry Intel • Spring 2026 A Trace Mineral Just Became the Most Interesting Story in Brain Aging. And One Specific Form Steals the Show. A landmark 2025 study in Nature found that one mineral, and only one, was selectively depleted in the brains of people with cognitive decline: lithium. The plot twist involves amyloid […]
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OSM Industry Intel • Spring 2026 Your Customers’ Mouthwash Might Be Raising Their Blood Pressure. That Is a Supplement Opportunity. A review in the Journal of Dental Research lays out how bacteria on the back of the tongue convert dietary nitrate into the raw material for nitric oxide, and how killing those bacteria removes up […]
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OSM Industry Intel • Spring 2026 Vitamin D Might Be a Circadian Clock Ingredient, Not Just a Bone Health One A new review in the International Journal of Molecular Sciences lays out the case that vitamin D helps regulate the body’s biological clock, with implications for sleep, mood, and metabolic health. Here is what it […]
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OSM Industry Intel • Spring 2026 American Elderberry Juice Just Posted a Signal for Cognitive Flexibility in Mild Cognitive Impairment A new randomized clinical trial in Antioxidants shows daily elderberry juice consumption improved cognitive flexibility speed in older adults with mild cognitive impairment after six months. Here is what supplement brands should be paying attention […]
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OSM Industry Intel • Spring 2026 The Phospholipid Shift: Why Your Liposomal “Carrier” Is Now Your Second Active Ingredient New market data shows phosphatidylcholine is being repositioned from delivery material to functional co-active. Here is what that means for pricing, positioning, and your next product label. If you manufacture or sell a liposomal supplement, you […]
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OSM Industry Intel • Spring 2026 Liposomal Technology: How It Works, Why It Matters, and Where Your Next Product Line Fits In Liposomal delivery is reshaping how consumers think about supplement absorption. Here is a practical breakdown of the science, the market opportunity, and the formats worth building around. Here is the uncomfortable truth about […]
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OSM Industry Intel • Spring 2026 Vitamins B3 and B6 Just Got a Lot More Interesting for Muscle Recovery Supplements A new clinical trial shows nicotinamide plus pyridoxine can accelerate muscle stem cell activity and fiber regeneration after intense exercise. Here is what that means for your next product line. For years, the B-vitamin conversation […]
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Effervescent formats in 2026: why they are getting renewed attention Across supplements and functional wellness, 2026 is shaping up as a format driven year. Buyers are not only evaluating what an ingredient does, they are evaluating how it fits into daily routines. That shift is one reason effervescent delivery is being discussed more often in […]
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Exploring Supplement Trends for 2026: What’s Growing, What’s Changing, and What Brands Should Watch 2026 is shaping up to be a high-velocity year for supplement innovation—driven by two realities happening at the same time: consumers are demanding more targeted outcomes (focus, sleep, gut, longevity, hydration), while retailers and marketplaces are raising the bar on quality, […]
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The Ultimate Guide to Magnesium Gummies: Types, Benefits, and Clinical Evidence Magnesium is one of the most important minerals for human health. It plays an essential role in over 300 biochemical reactions, including nerve function, muscle contraction, energy metabolism, and sleep regulation. Yet, many people don’t get enough magnesium through diet alone. That’s where magnesium […]
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