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Resilience Isn’t Optional—It’s the Business Model

Resilience Isn’t Optional—It’s the Business Model The cannabis and supplement sectors aren’t strangers to volatility—whether it’s tariffs, regulation shifts, or supply chain shakeups. But smart operators know: resilience is more than a buzzword—it’s your operating system. Rather than panic over temporary disruptions, savvy brands are doubling down on preparation, flexibility, and long-view strategy. From regulatory […]

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2024 Supplement Trend Report: Emerging Categories & Form Factors​

2024 Supplement Trend Report: Emerging Categories & Form Factors The supplement landscape is evolving rapidly, with growth in both traditional categories and entirely new segments. Emerging product types such as sleep-enhancing gummies and shilajit resin are carving out a loyal customer base. Search interest in “sleep gummies” is up 288% in the last five years, […]

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