FDA’s New Dietary Ingredient Notification — What It Means for You The FDA has recently released new educational materials to help manufacturers and distributors navigate the new dietary ingredient notification (NDIN) review process. This process represents the agency’s only chance to evaluate the safety and identity of a new dietary ingredient before it reaches consumers. […]
Why Accuracy in Supplement Claims Matters More Than Ever As the supplement market surges, so do legal challenges against companies making exaggerated claims. A recent class action lawsuit against Lemme, a brand co-founded by Kourtney Kardashian, highlights the dangers of stretching efficacy beyond what science can support. At the center of the case is Lemme’s […]
Resilience Isn’t Optional—It’s the Business Model The cannabis and supplement sectors aren’t strangers to volatility—whether it’s tariffs, regulation shifts, or supply chain shakeups. But smart operators know: resilience is more than a buzzword—it’s your operating system. Rather than panic over temporary disruptions, savvy brands are doubling down on preparation, flexibility, and long-view strategy. From regulatory […]
Why Off-the-Shelf Supplements Are Outdated The global supplement market is projected to exceed $300 billion within the next decade. Yet, many supplement brands are struggling to grow. One major reason? Too many are still relying on outdated, off-the-shelf white label products that fail to stand out. Today’s consumers want more than a stock label—they want […]
2024 Supplement Trend Report: Emerging Categories & Form Factors The supplement landscape is evolving rapidly, with growth in both traditional categories and entirely new segments. Emerging product types such as sleep-enhancing gummies and shilajit resin are carving out a loyal customer base. Search interest in “sleep gummies” is up 288% in the last five years, […]