The Rise of Organic Gummies in the Supplement Industry Organic gummy supplements have rapidly grown in popularity, offering a tasty, easy-to-take alternative to traditional capsules. As more consumers prioritize clean-label products and transparency in sourcing, certified organic gummies are becoming a preferred option.Unlike conventional supplements, certified organic gummies are made with non-GMO, pesticide-free ingredients and […]
2024 Supplement Trend Report: Emerging Categories & Form Factors The supplement landscape is evolving rapidly, with growth in both traditional categories and entirely new segments. Emerging product types such as sleep-enhancing gummies and shilajit resin are carving out a loyal customer base. Search interest in “sleep gummies” is up 288% in the last five years, […]
Should Your Brand Launch a Conventional or Certified Organic Supplement? As the supplement industry grows, brands looking to expand must decide whether to launch a conventional supplement or invest in a certified organic option. Understanding the key differences between these two categories—along with market demand, cost implications, and branding strategies—can help you make the best […]
The Rise of Clean, Consumer Health-Focused Ready-To-Drink Beverages The ready-to-drink (RTD) beverage market has undergone a remarkable transformation in recent years, reflecting consumers’ evolving preferences for convenience, health, and functionality. This evolution encompasses a shift from high-sugar, high-caffeine drinks to beverages with reduced sugar content and added functional ingredients, the incorporation of organic mushroom extracts, […]
Creatine HCL vs. Creatine Monohydrate: Which Creatine is Best? Creatine is one of the most popular and researched supplements in the fitness industry, known for its ability to improve strength, endurance, and muscle recovery. However, with multiple forms available, such as Creatine Hydrochloride (HCL) and Creatine Monohydrate, it can be challenging to determine which is […]