Regulatory and Business Factors Shaping the Dietary Supplement Industry in 2026 2026 is shaping up to be a defining year for dietary supplement brands. The category is still growing, but the rules of competition are changing quickly. We are seeing a stronger emphasis on compliance readiness, documentation, and retailer standards, alongside a continued demand for […]
Why Supplement Label Language Matters Supplements are everywhere — in fact, more than half of U.S. adults take at least one. But a new study published in JAMA Network Open highlights a persistent challenge: consumers often interpret common label language as medical promises. Phrases like “supports heart health” or “boosts cognitive function” are intended to […]
